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Application Development

We invent modern software systems for forward thinking organisations

We know we can modernise your systems and capture the uniqueness of your business in a fully supported custom software application. Custom software development that is unique to your business will differentiate your organisation in the marketplace.

We have been doing this for years for many happy clients. We love working with forward thinking organisations who are passionate about leading their industry. Using the latest technology, we invent software systems that enable our clients to outperform their competition.

When should you consider custom software development?
An off-the-shelf solution can appear a more affordable, faster alternative to custom software. Most organisations find this is not the case. There are several scenarios where custom software development will be more suited:

Uniqueness of your operations. Often, in an attempt to roll-out a solution quickly and save costs, organisations try to fit an off-the-shelf system, promising industry best practice, around their unique business operations. Which is the exact same thing their competitors are doing. We will capture the uniqueness of your business and differentiate your company in the marketplace with custom software.

Hidden cost of integration. A common issue we see with organisations who choose off-the-shelf software is insufficient integration. Inadequate integration results in staff having to enter and maintain information in multiple systems without a single source of truth – a productivity nightmare. We will build you a custom software system that fully integrates to existing business systems.

The customisation trap. The majority of off-the-shelf software will not allow meaningful customisation to its core functionality. Adding or subtracting features could lead to too many or too few functions for your company. The custom software system we will build for you will cater for the specific functions your business requires – this way you get, and pay for, what you need.


Why should you consider custom software development?
A software system tailored to your company’s specific needs with a focus on scalability and efficiency will mean the difference between offering a commoditised service or a highly differentiated one at a more profitable price. Here are a number of ways custom software will benefit your business:

Increased productivity. A system that is specifically designed with your needs in mind will enable your team to work faster and smarter. One integrated software platform, rather than separate software systems, will yield major efficiency gains as all the data is in one place and staff don’t have to switch between different systems to get their work done.

Competitive advantage. A custom system that is ideally suited to your specific business operations will provide the means to outperform your competition. This advantage continues to grow the more you invest in your proprietary system.

Market domination. Over time your business needs will change and your industry will evolve. Being able to react quickly to these changes can mean the difference between market domination and obsolesces. Custom software systems can be extended and enhanced quickly to cater for these changes.